Co-founder Jill Deering, a member of the women’s running group Devreese leads via the store, had been grappling with most of the same frustrations. Devreese, who had beforehand worked in advertising for Adidas, answered with an unequivocal no. Within a number of months, the pair had discovered a number of small factories in Los Angeles and hired some freelance designers. Tom and Phil Beahon wish to tackle the likes of Adidas and Nike.
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Running Skirts, Shorts & Clothes
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